Because most companies are now shifting to inbound marketing to get more leads, nurturing those leads is becoming more and more necessary. You need to have a good strategy in place for nurturing your leads in order to be the most effective. Read on for seven tips on how to best nurture your leads. For example, you should be smart with your targeted content and how you use it, nurture leads across many different channels, and more.
Key Takeaways:
- As more and more companies are turning to inbound marketing, nurturing leads becomes more important.
- You should have a good lead nurturing strategy in place to be the most effective.
- Here are seven strategies that can help you get better at nurturing your leads.
“Despite the clear benefits of lead nurturing, marketers can struggle to build the right strategy around it. According to the 2019 Lead Nurturing & Acceleration Survey, 60% of respondents gave their nurture programs a failing grade.”
Read more: https://blog.hubspot.com/marketing/7-effective-lead-nurturing-tactics
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