Search Engine Optimization is very hard and can be very complicated. There are some tools that can help with your SEO become more efficient. BrightEdge Data Cube offers SERP features, analysis of your competitor, and keyword research. Google Trends is a great tool to use at is shows current trends and various search behaviors. eMarketer is also a tool that shows trends in media. You can use this tool to check what trends are and how to utilize what’s given to you.
- BridgeEDGE Data Cube is a data evaluation tool used by many companies.
- AWR or Advanced Web Rankings is a page for you to check on the stats of your link in search engines.
- Google trends is another resource that will help you understand what to put into your advertising.
“With content optimization, we all know that the first step is identifying the opportunity, but there is a second crucial step needed before executing against the opportunity: understanding the context.”